Five social media myths that MUST STOP NOW!
These five social media myths must stop now!
These five social media myths must stop now!
A few months back I did a fun interview with Susan Wassel, the social media voice for Sharpie pens. Susan made me a believer. If you can bring pens to […]
The economy of social media is built on favors, creating a dysfunctional social media country club. Are we building a world of group think?
At one point in my career, I had one of the largest (if not THE largest!) sales positions in the world. I had just one customer and they bought more […]
You know what is so cool? Having a job where you have a bona fide excuse to communicate through cartoon characters. I simply must work in Bugs Bunny soon. Love […]
I was having a deep philosophical discussion on the Zen of Twitter when I mentioned that I frequently “block” porno-teeth-whitening-10,000-followers-make-money-NOW spamaholics.My friend was amazed. “Why take the time?” she asked. […]
In the first article in this four-part series, I defined the three elements that contribute to business benefits through social media: Connections + Meaningful Content + Authentic Helpfulness = Business […]
This is the second in a series exploring the keys to achieving business benefits in social media: Connections + Meaningful Content + Authentic Helpfulness = Business Benefits. Now, we’re going […]
Starbucks. Dell. Mark Schaefer. Yes, I am now up there with the mega-brand big dogs, at least momentarily, in an article in Forbes recently. Not only that, but I was […]
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