15 Popular Marketing Trends: Hot or Not?
On the new episode of The Marketing Companion, Mathew Sweezey and I tackle 15 popular marketing trends in 45 minutes. Going into a new year, we each weigh in on […]
Archive for the ‘social media’ Category
Short and interesting new observations about the marketing world
What marketing world are you living in today? … and other observations from Mark Schaefer.
I thought I was a football coach. Turns out, I’m a social media marketer.
The author signed up to be a football coach. Little did he know it was a marketing job!
The underrated role of marketing habits
Marketing habits can make or break a marketing effort. It’s time to explore this idea.
This business fail taught me about psychological switching costs
One of the most overlooked marketing obstacles when launching a new product is psychological switching costs. And today I have a personal story about condoms to demonstrate this important idea. […]
Three resources to stay relevant … and more
We all want to stay relevant. Here are some ideas and some short takes from the world of marketing.
The future of influencers and retail
Influencers and retail stores will have a symbiotic new relationship according to this futurist.
Is Live Commerce the next big social media mega-trend?
Could Live Commerce be the next big social media mega-trend?
Why social sharing is the world’s most awesome content marketing metric
Social Sharing is the killer metric for content marketing efforts.
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