Are you getting buried by the stylized persona?
The danger of the stylized persona and other timely marketing observations.
Archive for the ‘Trending’ Category
How social media commitments can eat you alive
Are your social media commitments eating you alive? This is a good time to assess and clean house.
Is your marketing getting a little better each year? That’s not enough.
Are you doing a little better each year? Marketing iteration may be a path of obsolescence.
How to overcome your fear of being honest and open in your content
Once I overcame a fear of being honest, my content fortunes changed forever
Seven daily habits to make you a more consistent content creator
You don’t have to be a genius to be a consistent content creator. Just follow these seven habits.
Why you need to build a content strategy on rented land. In fact, you have no choice.
“Never build on rented land” is a cherished content strategy idea. But is it true?
What’s the difference between thought leaders and a personal brand?
Do thought leaders always have strong personal brands? The answer might surprise you.
10 Conversation starters for your marketing team
Here are 10 conversation starters to re-energize your marketing department.
How does branding work today? The answer might surprise you.
How does branding work in a world where nobody sees your ads any more? The customer is the marketer.
The Marketing Companion Podcast
Why not tune into the world’s most entertaining marketing podcast!
Let's plot a strategy together
Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.