Three significant NFT case studies for marketing
Three NFT case studies provide an interesting view of the potential applications for marketing.
Archive for the ‘Web3’ Category
Why Gen Z is hiding out in digital campfires
Digital campfires are a challenge for marketers as Gen Z hides from our view.
The creator economy is in hyperdrive. Is it time to climb aboard?
Will Web3 build a creator economy or crush it? The answer is yes.
Debating the 10 most relevant marketing trends
Discerning relevant marketing trends is important. Mark Schaefer and Dennis Yu take on the challenge!
The business case for personal branding in one photograph
The business case for personal branding comes into chilling view as AI takes over content creation jobs.
The Transformation is Happening: Consumers as Brand Creator
Learn how Web3 is changing consumers from buyers into a brand creator and co-owner.
10 Ideas about the Future of Content Marketing
Web3, metaverse, content shock and the future of content marketing.
Web3 User experience is missing the steering wheel
Web3 user experience is off the tracks. Where’s the steering wheel?
Should I become a content entrepreneur with a blog or a newsletter?
Becoming a content entrepreneur is exciting but it doesn’t start with a newsletter.
The Marketing Companion Podcast
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