Marketing lessons from four of the world’s savviest pop stars
Doja Cat, Lady Gaga and other pop stars show us how to stand out in a crowded marketing world.
Archive for the ‘YouTube and video’ Category
What you need to know about Zoom doom and gloom
Rumors, accusations, and lawsuits seem to be swirling around Zoom, the best video app for working at home. Should you be using it?
6 Steps to deal with business uncertainty in this coronavirus crisis
Business uncertainty is a way of life right now, but the best leaders know how to handle it. Here are six positive steps you can take today.
The new keynote speaker reel: An inside story
If you want to start a speaking career, you’ll need a keynote speaker reel. This is what you need to know.
Video everywhere: Exploring marketing ubiquity
Video everywhere is a new social strategy from Gatorade discussed on the Marketing Companion podcast.
The rising opportunity of creator-owned content licensing
Creators are missing an opportunity if they aren’t owning their intellectual property and considering content licensing.
Mukbang and Monetization: New Digital Marketing Trends
Mukbang is a new trend demonstrating gluttonous behavior on video. So why not? Gluttony and other trends on The Marketing Companion!
LinkedIn video: Will marketers ruin this, too?
LinkedIn video production is soaring. Can it be an effective customer connection point, or are marketers on the brink of ruining it?
How to monetize a Facebook Group
In the 150th episode of The Marketing Companion, we learn how to monetize a Facebook Group with BossMom Dana Malstaff and Mark goes on a rant!
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