Social advocacy marketing gains legitimacy
Ekaterina Walter answers the tough questions about the emergin field of advocacy marketing
Ekaterina Walter answers the tough questions about the emergin field of advocacy marketing
Are you a guru or a newbie? Test your digital IQ with Mark Schaefer’s Social Media Quiz!
The cost of influence marketing tools have gone up but here are some influencer research tools to determine who is pulling their weight on the web
I’ve become a pawn in a LinkedIn revenue machine fueled by vanity metrics and gamification instead of business networking.
Tagging people in random Facebook posts and photos is an artificial and annoying form of engagement
Is Klout the new SAT score? Should social influence scores be used in the hiring process? This corporate leader says “yes.”
Inspirational and thought-provoking social media quotes from SXSW
This study shows that the most successful NFL teams have a great social media presence too
Influence marketing is growing in importance and stature but are you aware of the legal requirements to do it effectively?
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