LinkedIn named Mark Schaefer’s book Belonging to the Brand: Why Community is the Last Great Marketing Strategy as a top marketing book recommendation for 2023. LinkedIn editor Taquia Burt wrote: […]
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A 2009 blog post with marketing predictions about the future turned out to be an interesting little gem.
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The race to embrace AI has deep ethical, philosophical and cultural impacts. This discussion reveals some thought-provoking considerations!
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A first look at ChatGPT versus Bard in a test of 10 basic marketing tasks.
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A visit to Suriname changed my worldview.
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The five biggest mistakes I’ve made as an entrepreneur range from a lack of discipline to complacency in a crisis.
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Gen Z punches above its weight in its influence on culture, media, and fashion. Their expectations are high, and we better pay attention. Here are 12 ways brands are finding success with this demographic.
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I asked ChatGPT to write like a woman and got more than I asked for. A lot more. Introducing “John.”
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Social media marketing is popular and important, but most people don’t consider that it is just the beginning of the process to create emotional bonds and customer advocacy.
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