10 ways to engage with me or hire me
I don’t “sell” on my blog but it occurs to me that many people may not know what I do. Here are 10 ways you and your business can engage with me.
Is a college marketing degree worthless?
Students who want to be in marketing today face a dilemma. They need a degree to get a job but most of the marketing courses and teachers out there are terrible. Is a marketing degree worthless?
How to get started as a crypto social media marketer
If you’re feeling a little underpaid in your current social media role and are looking to spread your wings into the crypto and blockchain industry, this is an actionable guide to rapidly learning all you’ll need to know about crypto social media marketer.
10 Ideas driving the future of social media marketing
Mark Schaefer provides an outlook of ten big ideas that will be driving the future of social media marketing in the next few years. He stresses the need to embrace the chaos!
Five reasons to be enthusiastic about the future of social media marketing
There is a lot of negative news on the social media scene but examining the big picture reveals an optimistic view of the possibilities of social media marketing.
Go-to resources to modernize your marketing mindset
Many marketers are “frozen”in their approach, basing strategies on tried-and-true ideas that worked three years ago. Here are some resources to help you modernize your marketing mindset!
The new marketing career: What do you need to do to remain relevant?
Mark Schaefer and Tom Webster peel back the curtains on their worklives and discuss their ideas on how to have a meaningful and relevant marketing career.
How to build a better, more robust online career
The author explores ideas to enhance an online career through diversifying income, networking, finding a niche, and skill-building.
How I will remain relevant when the bots come for me
How do I remain relevant amid cataclysmic technological change? Here is one plan to survive when the bots and algorithms come for our marketing jobs.
There is no glory in “old school” marketing
I find that some people wear “old school” like a badge of courage. But resistance is futile. Get with the plan or become irrelevant.