What is the current state of content distribution? The answer is “who”
Content distribution strategy is changing dramatically as the competition heats up. Success may depend on the word “who!”
Before you spend money on content promotion, read this
Content promotion is essential in a crowded and competitive marketplace but you’ll be wasting your budget unless you check this box first.
The best SEO book in the world? A surprising discovery.
The best SEO book was never meant to be a book about SEO. But an underlying philosophy points to the truth of our digital world today.
Why it’s a very good sign that people don’t read your content
Research shows that most people don’t read your content before they share it. Here’s why this may be the best news your business could receive.
Content Shock is here. Now what?
New reports show that information density is causing competitive issues for even the best-known content creators on the web. Content shock is here.
A new process to quantify content marketing success
This new process to quantify content marketing success puts your company in the best position to create economic benefits from your marketing effort.
10 Ways to Drive More Social Proof
The difference between being ignored and being a success might lie with your social proof. Here are 10 ideas to make this work for you!
Case study: Re-building a blog from the ground up
This case study dissects a current site and provides helpful suggestions for re-building a blog.
How to promote your content without being spammy
It can be a challenge finding a way to promote your content without appearing spammy. Here are 10 actionable ideas from the new book The Content Code
10 Simple ideas to achieve more content sharing now
There is no economic value to your content unless it gets shared. Here are 10 ideas to improve the content sharing on your site.