Unanticipated business victories during the pandemic
Some surprising business victories and a few short takes from the world of marketing.
Posts Tagged ‘pandemic’
In the pandemic, I see a small circle of light
The pandemic is bleak, but corona can also mean a small circle of light. Here is mine.
How Adidas is redefining sport during the pandemic
The pandemic is changing lives. Listen in to this new episode of the Marketing Companion as a marketing leader from Adidas talks about how it is redefining sport, retail, and marketing.
Pandemic survival lessons in resilience from a flower
Pandemic survival is at the top of our minds. One unexpected solution came from a flower.
Children take charge of family purchasing power
There are many disruptions comoing out of the pandemic crisis, including a new role for children in family purchasing power.
Pandemic may re-wire consumer behavior and marketers should pay attention
A new book suggests the pandemic will alter consumer behavior for years to come. Are you ready?
A time to focus on marketing questions, not answers
In a world in turmoil, the focus should be on the right marketing questions, not relying on yesterday’s answers.
This one question can help deliver clarity in unsettled times
Resolve this one question to find clarity in unsettled times
A world in crisis demands that marketers step up and take charge
It’s time for marketers to take charge in the face of long-term shifts in consumer needs.
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