Examples of quantifying social influence
Is Klout the new SAT score? Should social influence scores be used in the hiring process? This corporate leader says “yes.”
Klout Founder says Lithium deal will propel new development
Exclusive interview with Klout Founder traces his emotional journey with his start-up
Why a Klout score may be an appropriate marketing metric
A Klout score has attracted it share of critics but it is also an undoubtedly useful tool for businesses trying to achieve a culture of content creation
Five marketing and business lessons from Japan
Do you bow deeply to your customers? Here are for inspiring business lessons from the Japanese
Influence marketing: What’s next?
Traditional media is on the decline and we can now identify “influencers” with relevant content pipelines to help us. Now what do we do about it? Whats next
Klout innovation will power search engine results
This Klout innovation introduces a wild card to the social influence debate — Klout as agent of search engine optimization
25 social media influencers Forbes ignored, and why
The annual Forbes influencers list is a meaningless exercise with bad methodology. Here is who they missed and why
The truth about social media power and influence
Most critics of Klout have created their own Echo Chamber of dissent, repeating the same inane criticisms. Let’s apply critical thinking to the topic.The truth about social media power and influence
The results are in: An experiment in social influence
Is it possible to influence a huge social media following into taking action? An examination of the hazards of social influence.
Florida State University class using Klout to determine student grades
A university educator uses a radical approach to prepare his students for the marketing workplace: Focus on Klout scores.