Mark Schaefer, Author at Schaefer Marketing Solutions: We Help Businesses {grow}

Content creators are under attack from every corner. Here’s a discussion of the current state and a partial solution.

How do the top brands keep close to their customers? Does value from your content come from traffic, or trust?

The world is filled with amazing data and statistics but these will blow your mind. It’s social media believe it or not!

Want to have a little fun and find some marketing inspiration today? Here are 25 pearls of social media wisdom

New reports show that information density is causing competitive issues for even the best-known content creators on the web. Content shock is here.

It’s risky turning your blog over to others, but one solution is to have people who blog with you, not for you.

Organic reach is down. Content shock is up. What are the most reliable content channels to connect to your customers?

A new research report provides illuminating ideas about where all this Big Data is coming from and how it is being used.

There’s nothing like some good spam to start your day. It’s time for a few digital marketing rants on the latest edition of The Marketing Companion.

Mark Schaefer Articles