The gentle art of giving up
Never give up. Well, maybe not. There is certainly a time and place to think about giving up.
Never give up. Well, maybe not. There is certainly a time and place to think about giving up.
How many marketing strategies do you need? This was a lesson learned from the former CMO of Coca-Cola.
The bots are coming. In some cases, the bots are here. It’s time to examine and think through AI for storytellers
In the 150th episode of The Marketing Companion, we learn how to monetize a Facebook Group with BossMom Dana Malstaff and Mark goes on a rant!
Gregory Pouy shares with us four strategic hurdles brands face in this age of consumer-driven business.
Do you look up to certain people in the marketing field? Do you admire their successful career, planning and hard work? Maybe much of an individual’s career path is due to luck.
For one day, the stars aligned and I experienced a unique sensation. Here’s what it’s like to feel famous.
We create content, but content also creates us. Building an audience takes authenticity, but it can also take it away.
Mark Schaefer reflects on ten years of blogging, what it has meant to him and what it could mean to you.
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