Understanding the true nature of the social media marketplace
Confused by the fast-changing world of social media marketing? Maybe it’s not as complicated as you think. In fact, it’s positively medieval.
Blog Archive
What the beach taught me about social media.
Insights from a family vacation. Or not.
Klout is the new black. A {growtoon}.
Join the growtoonists each Friday for a humorous take on marketing, social media, and current business events.
Christopher S. Penn talks social proof and marketing basics
Blogger, author, educator Christopher S. Penn reveals new insights on social proof, social influence and marketing fundamentals.
The World’s First Social Media Sniglets
Sniglets are words that are not in the dictionary, but should be. The social web has a few of these too so let’s have a laugh!
7 social media lies the gurus want you to swallow
Many companies are piling onto the social web out of fear of being left behind. This post explores some critical thinking that is needed in this space
The End of Tao as We Know It
It’s time to say goodbye to an old friend — The Tao of Twitter — as this popular Twitter guide enters a new era.
The Art of Opening Social Conversations
Are you unwittingly shutting the door on your customer social media conversations? Here’s a guide to help you find out!
The Twilight of Social Media. A {growtoon}.
Join the growtoonists each Friday for a humorous take on marketing, social media, and current business events.
8 Shocking New Social Media Facts
The Social Habit is a new project to bring real science and statistical rigor to social media research. Check out highlights from the first report!
Case study: IKEA launches social offer to drive sales
Offering customer “win-wins” is an important aspect of social media promotions, as this case study illustrates.
Klout scores feed a social media sickness
Some people obsess about their Klout scores to the point of being unhealthy. Should you kick the habit?
Six ways to create great content in just 15 minutes a day
Content marketing can be an extremely complicated, time-consuming, and expensive proposition! So I came up with content options for the time-starved!
Social Planning. A {growtoon}
Join the growtoonists each Friday for a humorous take on marketing, social media, and current business events.
The social web — A place for made-up facts (funny video)
One of the funniest videos I have seen in a long time. For real.
The Marketing Companion Podcast
Why not tune into the world’s most entertaining marketing podcast!
Let's plot a strategy together
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