HR and social media: 7 Ways HR needs to act like marketing
Social media and HR need to go hand-in-hand these days as employers look for new ways to find the employees they need for the future.
Social media and HR need to go hand-in-hand these days as employers look for new ways to find the employees they need for the future.
These seven mobile apps for marketers will help improve your effectiveness, productivity, and even your fun, right away!
Persuasion has a number of elements, and you can’t truly persuade without understanding your audience, the information they need to achieve their own goals.
The newsfeed evolution means publishers are being forced to turn over content for free or become irrelevant. Here are strategies from top content publishers
Getting an opportunity to moderate a panel can be fun and rewarding if you’re prepared. Use these 10 tips to make sure it goes smoothly.
There’s a lot going on in video streaming, and it can be hard to keep up. This post goes over the latest happenings, so you can be up to date.
The intense competition for attention will spawn exciting new content forms. Here are six innovations to keep your eye on.
Mars Dorien shares five productivity questions he’s learned to ask at night to be productive with his work the next day. These are questions that we can all use.
In this latest episode of The Marketing Companion podcast, Mark Schaefer and Tom Webster discuss content marketing FOMO, and courage in marketing
Some of the less obvious marketing mega trends are also some of the most important. Four developments you need to consider for 2017.
Snapchat announced it’s releasing a spectacle-based camera and re-imagining itself as a camera company. Smart move or big stretch? Will Snapchat snap?
B2B content marketing offers rewards for those who get it right, but most don’t, according to a new study. Many executives are overwhelmed by content.
Knowing your customers is a never-ending quest for most marketers. Understanding the customer helps marketers position the product, and sales teams persuade consumers to buy. It’s why businesses exist. However, […]
Following the content marketing rules could lead to bland content that simply doesn’t work. To win today, you need to be uncommon.
You can fake your way to social media celebrity but is that sustainable?
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