Bonus KNOWN Content
Continue the inspirational journey of KNOWN with new case studies, ideas, and tips from author Mark W. Schaefer.
How to deal with the existential crisis presented by AI
Mark Schaefer unpacks the existential crisis presented by AI and provides practical advice to get ahead of the learning curve.
Why ChatGPT will profoundly transform every marketing career, starting now
Have you tried ChatGPT? You need to, and now. Your career is in the balance.
Content Marketing is no longer about the content
Content marketing is no longer about the content. The creator may matter more.
Could this be the golden age of freelance (and other timely observations)
Companies are outsourcing their creative at a furious pace. Is this the Age of Freelance? Plus other short observations on the marketing world.
The overlooked relationship between status and marketing
Status and marketing go together but in some misunderstood. ways, according to Keith Jennings and Mark Schaefer in this new podcast episode.
10 Unmissable lessons from Ann Handley’s new “Everybody Writes” book
Everybody Writes by Ann Handley inspires us to be better through actionable and unique content ideas.
The creator economy is in hyperdrive. Is it time to climb aboard?
Will Web3 build a creator economy or crush it? The answer is yes.
Seven small observations on marketing right now
Observations on marketing ranging from GenZ to Trevor Noah!
