Pimping your posts and the myth of the 80-20 rule
There’s this buzz going around about spending 80% of your social media effort on promotion. That is just not going to work. Here’s why.
Archive for the ‘business relationships’ Category
Frustrating Favor Requests: Freelance Doesn’t Mean “Free”
I am deluged with requests for free help. If I ignore you, I’m not being rude, I’m being smart.
5 pieces of social media advice that trapped me
Just be yourself. Follow your passion. Adopt the latest social technology. Sound like familiar advice? It might be harming your business.Social media advice is common sense
5 ways to use social media in sales even if your customer isn’t on Facebook
If your customers are not using the social web, there are still ways a clever sales professional can create competitive advantage through social media
Five steps to create breakthrough actions toward “Everest Goals”
Maybe the best way to take small step forward in your business is to plan a Quantum Leap!
3 Life lessons that led to social media success
Sometimes life’s hard lessons pave the way for unexpected new success, even in the field of social media marketing.
My Foray Into the Social Media Fray
It took a leap of faith for the author to move from social media coward to the social media fray
One thousand posts. No navel gazing.
It takes a lot of work to write one thousand posts, but it takes some amazing people to make it work. A tribute to the {grow} community.
Social Media’s Mass Attention Myth
The gurus tell you that you need to build huge audiences, right? A contrarian view. of mass attention myth
The Marketing Companion Podcast
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