This week, I’m featuring personal case studies to demonstrate how the social web can provide tremendous business benefits … often when you least expect it! Today’s example started when I tweeted “Go Steelers!” … […]
The social web may be the most revolutionary marketing tool since the advent of radio. I don’t have to tell you why at this point. But for all the opportunities, […]
A few months back I did a fun interview with Susan Wassel, the social media voice for Sharpie pens. Susan made me a believer. If you can bring pens to […]
Smoky Mountains National Park — The site of my digital de-toxification! Yesterday I commented on the increasing time commitments and frustrations of social media maintenance. To get released from the […]
I take my first sip of fresh-brewed coffee and sit down in front of my computer for my 15 minutes of morning social media updating. Blog reader. Let’s see what […]
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