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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

The bots are coming. Will human writing become a thing of the past? Here are four ideas to future-proof yourself from the threat of automated writing.

The recent Facebook newsfeed announcements has content publishers in a tizzy. What is the change and how will it affect us going forward?

Attorney Kerry O’Shea Gorgone addresses when you need copyright permission to quote someone else’s work in your marketing efforts.

By 2020 there could be millions of self-driving cars on the roadways of the world. What are the implications for driverless cars and marketing?

I saw this question posted at a recent marketing conference and I think it will resonate with many readers. I’ll answer it as best I

There are two content marketing camps. Should your content generate leads or relationships? A discussion of both views.
The power is shifting and so too must our web strategy. Are you ready for the content marketing pivot?

Marketers have to deal with an increasingly crowded world. How do you make your content the signal instead of the noise?

Not all content is equal. Why “rich content” needs to be the centerpiece of your social media strategy

Sadly, “trust” is becoming a point of differentiation today. To win in a noisy world, are you keeping your content promise?
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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