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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
This article reveals 3 doable business resolutions to make the new year your most focused and productive ever.
Subscription-based revenue now far exceeds advertising revenue amonf media consumers. A content dominance strategy is driving the new media economy
Social media and HR need to go hand-in-hand these days as employers look for new ways to find the employees they need for the future.
The newsfeed evolution means publishers are being forced to turn over content for free or become irrelevant. Here are strategies from top content publishers
B2B content marketing offers rewards for those who get it right, but most don’t, according to a new study. Many executives are overwhelmed by content.
The conventional wisdom is that quality beats quantity in content marketing but that is not always the case. Sometimes cheap and crappy content can win
Social media promised to be the great equalizer for all businesses but content producers are being squeezed by companies if they don’t play by the rules
It’s extremely difficult to get your content to stand out today. But you can distinguish your content and brand by using these tips on featuring research
Knowing your customers and focusing on a specialization are among the traditional online business rules that don’t matter any more, according to Mars Dorian
By using their affinity data, writer Hannah Chapple of Affinio shows us who should star on Apple’s new Carpool Karaoke series.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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