Rise Above the Noise.
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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
If you’re a fan of my book Marketing Rebellion: The Most Human Company Wins, you’ll know that I advocate a movement toward a human-centered approach
We all need to learn to embrace the chaos in this world of furious change. Here’s a resource to help you.
“Enjoy Better.” Really? These marketing slogans need an overhaul, according to Brooke Sellas.
Even our biggest fans may be out of touch with our current news. How do we reach the unreachable customer?
The TV show “House of Cards” created a content arms race house which may threaten its creator, Netflix. A lesson in content marketing for all!
Pay attention to the classic “Four Ps” of marketing and don’t overlook the fact that your price defines your brand.
Mukbang is a new trend demonstrating gluttonous behavior on video. So why not? Gluttony and other trends on The Marketing Companion!
Woke washing is about to ruin true efforts to create meaningful marketing campaigns based on purpose.
To compete in a world where the customer is the marketer, focus on being the most human company in your niche. This case study shows you how.
Fake news is in the news. But what does it have to do with your marketing department? Get ready.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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