Archive for the ‘Podcasts’ Category

Diving into the bizarre and secret world of luxury brand marketing

The mind-bending world of luxury brand marketing is exposed and dissected in this fascinating conversation between Mark Schaefer and Amanda Russell.

What the “Whole Self” Movement Means to Marketers

The “whole self” movement is creating a lot of conversation and consternation in the workplace. Mark Schaefer and Keith Jennings examine this trend and explain how this is important to marketers.

What is the ROI of a blue check mark?

Should you fork over the bucks to become validated on social media? Dennis Yu helps us determine the ROI of a blue check mark

The race to embrace AI might overwhelm ethical considerations

The race to embrace AI has deep ethical, philosophical and cultural impacts. This discussion reveals some thought-provoking considerations!

12 Ways Brands are Flexing to Meet Gen Z on Their Terms

Gen Z punches above its weight in its influence on culture, media, and fashion. Their expectations are high, and we better pay attention. Here are 12 ways brands are finding success with this demographic.

A profound discussion on the AI threat to creativity

Mark Schaefer and Jay Acunzo disagree on the AI threat to creativity. Will new AI applications simply boost our creative output or erode our audiences and ability to monetize?

Marketing best practices for nonprofits

Mark Schaefer and Keith Jennings dive into the state of the art of marketing best practices for nonprofits. An inspirational and thought-provoking discussion!

Unlocking the Power of Curated Content for Your Business

Curated content is particularly relevant in a fast-changing and chaotic world. Why is this overlooked as a content marketing strategy?

The best achievement of my career

I’ve had the most amazing career. For example, I’ve … Published ten books that people love. Graduated with two master’s degrees Earned seven patents Worked with amazing companies like Dell, […]