Social media, authenticity and the human brand
What is the role of authenticity in social media and business? Is it an expectation, a myth, or a strategic weapon?
Archive for the ‘Psychology and social media’ Category
I don’t mean to offend you, but…
By Amber Osborne, {grow} Contributing Columnist I am sure we’ve all had a friend, coworker, customer or even a stranger say a version of this phrase to us before. Usually, […]
Social Media and the Stock Market: A Lesson in Global Manipulation
By Kate Prince, {grow} Community Member A hacker starts an online rumor about a place crash. The “news” goes viral and the airline’s stock plummets. The hacker makes a fortune […]
Live first. Post later.
We live in an amazing, connected world. But Amber Osborne tells us that sometimes it’s not about the tech, it’s about respect.
How Your Family Affects Creativity and Your Content Marketing Success
By Justin P. Lambert, {grow} Community Member With so many strategies and processes being thrown around, all focused on content marketing, it might seem odd to talk about something as […]
An unexpected blogging journey with Jeff Bullas
Successful blogger Jeff Bullas talks about his blogging journey, including his start, his discipline and the health benefits of writing
One million words later, I still fear publishing
By Mars Dorian, {grow} Contributing Columnist He said, “At some point in your life, you have to ask yourself: are you a doer, or are you a talker? Because nothing […]
How to Achieve a Return on Conversation with Emotional Marketing
Research indicating how emotional disclosure builds engagement on Facebook
10 Strategies to Battle Content Shock
We are entering a world of increasing marketing complexity as information density explodes. Here are 10 strategies to break through.
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