Why marketers are now in the Era of Unintended Consequences
The pandemic has upended the world. Welcome to the Era of Unintended Consequences.
Archive for the ‘Psychology and social media’ Category
A simple solution if you’re suffering from imposter syndrome
Imposter syndrome can be paralyzing. Here’s one idea to help overcome the anxiety.
The emotional wallop of Clubhouse: The most human app wins.
I’ve spent 10 years advocating “humanity” on the web. Finally I found a place that has it. The most human app.
Do you need a director of remote work?
Director of remote work? Here’s why this the hottest job title around. And a rant from Mark!
Coming to terms with our pandemic selves versus our real selves
Don’t mistake our pandemic selves for our real sleves when assessing consumer behavior.
First Principles: How Marketing Can Find Its Way
First Principles thinking means considering what is possible over what’s familiar. Is your marketing ready fof this?
You’re in a war. You don’t have to be remarkable right now.
Don’t buy into the social media pressure to be remarkable while the human earthquake is building
Three steps to put a parasocial relationship to work for your business
A parasocial relationship is powerful and emotional. How do you apply the idea to your business?
An easy and extraordinary system to learn how to learn
This interview reveals a clever process Keith Jennings used to learn how to learn and create encyclopedic knowledge.
The Marketing Companion Podcast
Why not tune into the world’s most entertaining marketing podcast!
Let's plot a strategy together
Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.