Archive for the ‘Social Media best practices’ Category

Artificial Intelligence, Iteration and the Future of Creators

Outdated copyright laws threaten the future of creators and creativity. Innovation is iterative and we need to celebrate that.

10 Non-Obvious Social Media Trends You Need to Consider Right Now

Let’s take a deep dive into the non-obvious social media trends that will dominate marketing considerations in the year ahead!

That time I received death threats in a brand Discord community

I love exploring and learning about communities but was shocked when I received death threats in a beloved brand’s Discord Community!

A New Commercial Strategy: Creators and Community

Market dynamics are pushing creators and community to the forefront of marketing strategy. Influencers are wielding unprecedented power. Is it timwe to get onboard?

Why you need to ditch LinkedIn as your content platform

LinkedIn might be the most important social platform for business but if you depend on it to publish your content, you’re making a mistake.

How big is the creator economy? Three times larger than we thought!

New research shows the creator economy is 250% bigger than we thought, and a robust source of income for nearly 30 million Americans.

Is it time for you to try messy marketing?

Is messy marketing a new trend? Maybe companies should annoy you to get your attention!

Protecting Your Content From AI: A Contrarian View

Protecting your content from AI use and misuse is a major copyright issue, but a rational perspective suggests benefits for a businesses that allows AI bots to scrape content.

How to Design an AI Marketing Strategy

An AI marketing strategy is probably in the cards for most businesses. But where do you start? Mark Schaefer provides helpful tips for large and small businesses.