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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
Very quietly, a significant milestone occurred last Sunday night. Blogger and consultant Mack Collier monetized a Twitter conversation.  That’s right. Mack made money from other
Measurement and ROI are constant themes in the social media world. How do you PROVE the value of Twitter? Like most questions in business, the
Johnny Spence has been one of the most consistent and entertaining contributors to {grow} over the past year so it only makes sense that I
“How much time should I spend on Twitter?” is a question I get asked repeatedly. And last week one person upped the game by asking,
OK, we’ve heard all the great business success stories about connecting and learning through Twitter. But the human race is made up of all kinds
Fara Hain grabbed my attention in a big way. In a recent comment on {grow} she mentioned that Twitter had led her to discover a
What did it take for you to “get” Twitter? I was certainly in that vast number of people who resisted it. The first tweet I
The web comments about the announcement that Twitter will have ads on their searches (as a start) were about evenly split between “ho hum” and
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