Is this the most powerful #innovation in the history of social media?
The simple hashtag has transformed the digital world in unexpected ways.Is this the most powerful innovation in the history of social media?
Archive for the ‘Twitter’ Category
New research reveals Americans migrating to three social media platforms
New research reveals Americans are avoiding ads at record rates, buying up smart speakers, and migrating to three main social media platforms
What to do if the president tweets you
The world’s most powerful tweeter is in the house. The White House, that is. What do you do if the president tweets you?
Four marketing mega trends nobody’s talking about
Some of the less obvious marketing mega trends are also some of the most important. Four developments you need to consider for 2017.
Why Content Shock is coming to a Facebook ad near you
If you read between the lines, Facebook just told us it’s going to become a lot more expensive to be in marketing soon. In their recent blockbuster earnings announcement, CFO Dave […]
A course correction for influence marketing measurement
Some people are getting $30,000 for a single branded Snapchat story. Influence marketing measurement needs a course correction
A complete strategy for effective scheduled tweets
Automation and scheduled tweets can save marketers time, money and sanity. But without careful planning and follow-up, are they considered spam?
Facebook and Snapchat at war, and four other groovy media trends
Facebook and Snapchat are at war, while Twitter is finding its cool and Audible is seeking audio domination. A podcast on media trends!
How to save Twitter
The stock is tumbling, executives are leaving, the CEO is scrambling. It’s time to look at how to save Twitter.
The Marketing Companion Podcast
Why not tune into the world’s most entertaining marketing podcast that I co-host with Brooke Sellas.
Let's plot a strategy together
Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.