Welcome to the world’s most entertaining marketing podcast.

Note: Beginning in 2026, The Marketing Companion has a new owner and host, Sandy Carter. The podcast will continue to offer the brightest ideas in marketing today and will remain on the same site where you enjoy podcasts today. New episodes of the podcast are available on Sandy’s website.

The archive of past shows hosted by Mark Schaefer over nearly 13 years will remain here.

Mark Schaefer is a globally-recognized marketing author, futurist, college educator, consultant, and keynote speaker. Every other week, Mark brings one of his “marketing companions” alongside him to do a deep dive into the trends of today that forge the marketing innovations of tomorrow.

The Marketing Companion –among the top 1 percent of all podcasts on iTunes — is always fun, always interesting, and always on-target with insights and ideas that will turn up your marketing intellect to an “11.” Find a topic in the guide below or push one of the subscribe buttons to get episodes delivered free to your email account every other week.

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Reviews

Could not be better, two intriguing and thought-provoking minds who possess the perfect balance of intellect and entertainment – Rany Bowden

The marketing podcast equivalent of a Snicker’s bar wrapped in bacon. Satisfying, intreating, and leaves you wanting more. – Rosemary O’Neil

Mark & Tom live up to the podcasting holy trinity: educate/inform/entertain – Jamie Wallace

What’s a pod cast? – Mark’s mother?

Can social media heal us?

Can social media heal us? After years of toxicity, this might be the big question to ask.

Experimenting with the Most Human Podcast

Mark and Brooke experiment with the most human podcast, revealing personal details of the impact of 2020 on their lives.

Do you need a director of remote work?

Director of remote work? Here's why this the hottest job title around. And a rant from Mark!

Why marketing innovators should act like artists

Marketing innovators share qualities with artists and should embrace those qualities to succeed.

Lil Miquela does not exist. She just made $12 million.

Lil Miquela is the hottest social media star in the world. But she isn;t real. Meet the future of marketing.

A firehose of falsehoods and the synthetic content revolution

Synthtic content is here. What happens when the fake news is you?

For marketers, COVID may mean COMFORT

When customers are fearful, they seek comfort and marketers should be paying attention.

Are you ready for in-home drones?

Are you ready for in-home drones? Is your cat? One of the topics on a new Marketing Companion episode.

Do you need a college degree to be in marketing?

Big Tech says you don't need a college degree to get a job. Will this trend carry over for marketing?