Welcome to the world’s most entertaining marketing podcast.

With a spicy blend of good fun and powerful insight, The Marketing Companion has been the world’s most entertaining business podcast for more nearly a decade!

Mark Schaefer is a globally-recognized marketing author, futurist, college educator, consultant, and keynote speaker. Every other week, Mark brings one of his “marketing companions” alongside him to do a deep dive into the trends of today that forge the marketing innovations of tomorrow.

The Marketing Companion –among the top 1 percent of all podcasts on iTunes — is always fun, always interesting, and always on-target with insights and ideas that will turn up your marketing intellect to an “11.” Find a topic in the guide below or push one of the subscribe buttons to get episodes delivered free to your email account every other week.

Are the bad guys winning?

April 22nd, 2014

Spam killing blog comment sections. Blogs being hacked. Customer data breaches. Are the bad guys winning?

Show Notes

New insights into online radio, podcasting and Google +

April 8th, 2014

Is Google+ finally a “real thing?” How is mobile and digital radio changing content consumption patterns? All this and more in a new podcast

Show Notes

The good, the bad, and the ugly of #marketing conferences

March 25th, 2014

Attending a marketing conference represents a big commitment and time and money. What to look for in a marketing conference.

Show Notes

Influence Marketing is hot and about to get hotter

March 11th, 2014

With traditional media channels getting strangled, more brands are turning toward the power of influencers and advocates. Influence marketing is hot

Show Notes

Where does social media fit in the marketing mix?

February 25th, 2014

Is social media today really about connecting or has it become another form of advertising?

Show Notes

Tips for incorporating public speaking into your marketing mix

February 11th, 2014

Public speaking is an increasingly important part of the marketing mix. This podcast covers ideas to be a more effective marketing speaker

Show Notes

When did leadership become a dirty word?

January 28th, 2014

The Marketing Companion podcast episode covers leadership changes at Zappos, the personal impacts of Content Shock and content curation as a strategy

Show Notes

Strategies to help your business overcome information overload

January 14th, 2014

Ideas to overcome the information density that is increasing business marketing costs

Show Notes

Understanding the moving target of Facebook reach

December 31st, 2013

New data suggests that the harder we work, the fewer people may be actually seeing our brand’s Facebook posts. Let’s make some sense of this trend

Show Notes

The Marketing Companion Podcast

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