Marketing strategy in a world of crappy customer service
Brand reputations are vulnerable in a world where customers are suffering through crappy customer service. The marketing implications are vast.
Posts Tagged ‘mark schaefer’
Five Incredibly Useful Lessons From 200 Virtual Keynote Speeches
Virtual keynote speeches are not as easy as they look. These ideas will help!
Five signs that new pandemic consumer trends are sticking around
These five pandemic consumer trends show how marketing has changed forever
The Transformation is Happening: Consumers as Brand Creator
Learn how Web3 is changing consumers from buyers into a brand creator and co-owner.
How to measure the emotional tone of your content
Here is a fun and simple way to detect the emotional tone of your content.
The sexiest part of content marketing isn’t your content
Five big ideas to make your headline drive content consumption and social sharing!
Case study: Building a business community from the ground up
I’ve been writing and thinking a lot about what goes into building a business community — which I believe is a big part of the future of business. And when […]
7 Reasons why this is the most challenging time to be in marketing
Speed, culture, and measurement are some of the reasons this is the most challenging time to be in marketing.
Trying to fill a marketing job? Watch out for ghosting
The trend of ghosting will test your patience in a hiring process. What can be done about it?
The Marketing Companion Podcast
Why not tune into the world’s most entertaining marketing podcast!
Let's plot a strategy together
Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.