What are the top marketing jobs and job skills post-COVID?

The pandemic has changed the world and marketing jobs along with it. What’s next for marketing employment?
“Hire” This Question to Bring Lift to Your Marketing

Asking this single question might be the key to bringing new lift to your marketing.
Lessons from 120 book interviews in 10 weeks

Mark Schaefer completed more than 120 book interviews in 10 weeks. Was it worth it?
The lifetime advantage of being naive

Planning is great but sometimes it helps even more to be naive.
The rush to digital services is crushing online customer experience. We need to act NOW.

Online customer experience is the new word of mouth marketing. Is this part of your strategy?
The funny side of marketing with @ScottMonty and @TimWasher

Explore the funny side of marketing with Scot Monty and Tim Washer.
Lessons from a small journey into the post-COVID world

A business trip provided a glimpse into an emerging post-COVID world.
Acting like a friend as a guiding marketing strategy

Acting like a friend can be a foundational marketing strategy.
Five ways the pandemic elevated the importance of personal brands

The importance of personal brands can no longer be disputed, especially now.
Cancel culture and the rapid escalation of purpose-driven marketing

Purpose-driven marketing is among the hottest topics right now and it is entering a new phase of urgency.