Addressing the discomfort of digital ageism
I was accused of digital ageism. But historic mentoring roles are being flipped.
Hashing out a new marketing framework
Keith Jennings and Mark Schaefer reveal a useful new marketing framework based on an economic theory.
10 Ideas about the Future of Content Marketing
Web3, metaverse, content shock and the future of content marketing.
Is this the biggest marketing megatrend of the decade?
A new marketing megatrend is showing up all around you. Can you see it?
New data-based strategies to win on TikTok
Social media genius Dennis Yu provides inside secrets on how to win at TikTok
How to be relentlessly relevant
This post contains Mark Schaefer’s TED talk “How to be Relentlessly Relevant”
Five life lessons from 40 years in the marketing world
I’m crossing several milestones. Here are profound life lessons I’ve learned along the way.
Considering conversation as a marketing strategy
The customer conversation may hold the future to marketing success.
Web3 User experience is missing the steering wheel
Web3 user experience is off the tracks. Where’s the steering wheel?
Should I become a content entrepreneur with a blog or a newsletter?
Becoming a content entrepreneur is exciting but it doesn’t start with a newsletter.