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Tag: mark schaefer

The Glorious Unfolding: Taking a lesson from our younger selves

An unexpected vist from the past made me realize all was not as it seemed in my life.

Should you make the leap into sponsored content?

sponsored content

The advertising money is flowing into sponsored content. Is it time for to take money for sponsored posts?

A guide to free and easy influencer research tools

The cost of influence marketing tools have gone up but here are some influencer research tools to determine who is pulling their weight on the web

Monetizing blog comments: Why your blog is economic gold

monetizing blog comments

This blog post describes the theory behind monetizing blog comments. Blogging best practices, blog community building

Resistance to Change and Surviving Content Shock

surviving content shock

Businesses die when there is resistance to change and they ignore the trends. To survive content shock, we must look at marketing differently

Social Media and the History of Aggression

Aggression makes the world go around. It drives the Internet too. Social Media and the History of Aggression

Facebook’s latest move just the tip of the privacy issues

privacy iceberg

Pressure for profits will force Facebook to use our private information in radical new ways. Privacy issues for Facebook

Authorship and the Invisible Blogger: Are you writing yourself out of success?

invisible blogger

This episode of The Marketing Companion offers a new perspective on blogging and how our authorship is getting buried by changes on social media and the internet.

Five reasons to be wildly excited about content marketing

content shock

I’m excited about content marketing and these are five reasons why!

Holiday Greetings from @MarkWSchaefer

Holiday Greetings from @MarkWSchaefer

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