Experiencing marketing career burnout? Read this.
It took a near-death experience for Sonia Hunt to address her marketing career burnout. She how your marketing skills can actually improve your health!
Blog Archive
Artificial Intelligence, Iteration and the Future of Creators
Outdated copyright laws threaten the future of creators and creativity. Innovation is iterative and we need to celebrate that.
How Shein and Temu threw a bomb at eCommerce conventions
Shein and Temu seem to be breaking every eCommerce convention. Are these the new rules of marketing?
The Blog Post That Shocked the World
On the 10 year anniversary of my most famous blog post, we look at the impact of Content Shock and lessons from one of the most widely shared business blog posts in history.
10 Non-Obvious Social Media Trends You Need to Consider Right Now
Let’s take a deep dive into the non-obvious social media trends that will dominate marketing considerations in the year ahead!
The best blog posts of 2023
From AI to Gen Z, here are the best blog posts of 2023.
From Paycheck to Purpose: Why I Stopped Growing My Business
I stopped growing my business. I’m leaving money on the table. And it’s all part of a plan that started 25 years ago.
The first voice-synthesized podcast episode
When Mark Schefer lost his voice, he turned to AI to help with the first voice-synthesized podcast episode.
That time I received death threats in a brand Discord community
I love exploring and learning about communities but was shocked when I received death threats in a beloved brand’s Discord Community!
My third time around with COVID
A third round with COVID and I’m mad. My body is absorbing the punches, but what is next? A reflection.
Break writer’s block with one true sentence
One true sentence can be the key to unlocking writer’s block. Just ask Ernest Hemingway.
A New Commercial Strategy: Creators and Community
Market dynamics are pushing creators and community to the forefront of marketing strategy. Influencers are wielding unprecedented power. Is it timwe to get onboard?
Don’t be overwhelmed. Custom GPTs are simple and fun!
This is a simple tutorial to create Custom GPTs for use in social media marketing
That time I changed my life by ignoring my customers
Ignoring my customers changed my life. Everyone should try it once!
Cutting through the hype of Custom GPT
Creating a custom GPT is all the rage. Mark Schaefer and Paul Roetzer cut through the hype.
The Marketing Companion Podcast
Why not tune into the world’s most entertaining marketing podcast!
Let's plot a strategy together
Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.