All Blog Posts - Schaefer Marketing Solutions: We Help Businesses {grow}

The Internet of Things will be ruled by kids

Legal considerations, security issues and organizational malaise might slow corporate adoption of the internet of things but step aside, here come the kids.

The business benefit of setting your knowledge free

Mars Dorian built a network and client base by becoming a “web missionary.” The key to success is setting your knowledge free

Marketing and the new Digital Mindset

Only 18 percent of all businesses are optimizing their digital presence and they are leaving their competitors far behind. Do you have a digital mindset?

Listen Now

Five simple ideas to cut your blogging time in half

Not enough time to blog? Here are some great ideas guaranteed to cut your blogging time in half

How to create a joyful experience on the web

There is a lot of negativity and hate on the web, but we create our own experience. You too can have a joyful experience on the web

Teaching is the New Marketing

by Jeffrey Slater, {grow} Community Member Of all the marketing strategies that professionals will embrace in 2016, I believe teaching and education will rise in prominence. Educational marketing isn’t well-understood, […]

A simple hack that doubles your headline power

Writing headlines that are both SEO-friendly and “social sexy” is difficult. Here’s a hack from Mael Roth to double your headline power!

The business case for dwelling on dwell time

Dwell time may be the most important measure that you’re not measuring. A discussion on content marketing effectiveness

Five ways to boost your start-up business idea

Ready to start a new company? Consider these five ways to boost your start-up business idea!

How to Use Native Advertising Without Getting Fined by the FTC

Attorney Kerry O’Shea Gorgone discusses a strategy on How to Use Native Advertising Without Getting Fined by the FTC

The Internet We Need To Save

The Internet has changed, perhaps more than people realize. In this debate, Mark Schaefer and Tom Webster discuss the Internet we need to save.

Listen Now

How to achieve flow when you create content

Flow is a state of optimized personal performance. Here are some ideas on how to achieve flow when you are creating content.

The lost blogging monarchy, the defeat of links, and the war on social media

This blogger was jailed for six years. What he found when he emerged is a lesson for our time. The war on social media

Exciting Millennial Marketers to Watch

Kiki Schirr highlights some of the most interesting up-and-coming millennial marketers to watch

A lesson in the remarkable marketing power of reciprocity

A visit to a little specialty store in Highlands, NC, proved to be an excellent opportunity to teach a lesson on the marketing concept of reciprocity.