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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

The ad spend on native advertising is expected to explode. But how long will it take for consumers to catch on and reject paid bloggers?
Here are some basic ideas to consider if you are working on a social media marketing budget.
A new study reveals that the real ROI for social media is applying it to communication, collaboration, and market research across large companies.
Competitors advertising on your website? Your original writing turning up in the competition’s ads? Welcome to the economics of blogging.
Social media platforms are multiplying and they all depend on one thing — advertising. This creates unprecedented opportunities for marketers.
Everybody dreams of going viral but as this post demonstrates, it might not be worth all the hype!
Several social media celebrities seem to be recommending that measuring social media efforts is unnecessary. It’s time for a smackdown.
The story of how one little book has changed thousands of lives in a profound way.
Pinterest is a hot social network and this post shows how it can create concrete business benefits.
We’ve tossed around a lot of ideas on {grow} about how technology is impacting our lives, but I’m also really interested in how it is
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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