Archive for the ‘ethics’ Category

Persuasion is at the heart of sales and marketing but how do maneuver in a world that doesn’t want to change its mind?

Civil activism and marketing make for uncomfortable yet unavoidable partners. Mark Schaefer and Brooke Sellas discuss this thunderous trend.

A million new social media jobs? Dennis Yu thinks this is probable and possible

Is there any way to fix Facebook? Not without some radical surgery.

Influencers and retail stores will have a symbiotic new relationship according to this futurist.

Marketing’s future could go anywhere, but here are five trends that could determine our future.

Twisted reality will become a marketing opportunity and challenge as what we see as real becomes blurred.

A new A.I. project enables realistic conversations with the dead. Will this help or hurt humanity?

Brand apologies can make us cringe. Is there a way to apologize to customers that feels authentic and, well, human? Yes. Here’s how.

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