How does Clubhouse and social audio fit into the marketing mix?
Social audio platforms like Clubhouse are taking off fast. There are challenges and opportunities for marketers.
Archive for the ‘LinkedIn’ Category
Quit Your Job but Don’t Make These Four Mistakes
Before you quit your job, use these four tips to give yourself the best chance to succeed.
Unanticipated business victories during the pandemic
Some surprising business victories and a few short takes from the world of marketing.
Progress anxiety, Facebook culture, and baby animals
Short musings on progrss anxiety, mental health and marketing, and the usefulness of baby animals.
Big, huge, massive, surprising social media trends
New research reveals some surprising social media trends. Mark Schaefer and Brooke Sellas dissect new trends on The Marketing Companion.
Everything is out of date because the world is new
The world is new, life is hard, and we screwed up our show.
Need new power for your content marketing? Add a celebrity hologram!
Could adding a celebrity hologram create the ultimate content marketing experience? New technology will enable this.
Is the idea of “brand” constant or evolving?
A brand used to be what we told you. Today, it is what consumers tell each other.
Disrupting influencer marketing: Why influencers should NOT be brand ambassadors
An industry thought leader shares how working with micro influencers is more profitable and productive than working with brand ambassadors.
Hire Mark to Speak
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
Let's plot a strategy together
Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.