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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Woke washing is about to ruin true efforts to create meaningful marketing campaigns based on purpose.

To compete in a world where the customer is the marketer, focus on being the most human company in your niche. This case study shows you how.

Attorney Kerry O’Shea Gorgone shares tips for marketers on preparing for privacy laws like CCPA, the California Consumer Privacy Act.

We are seeing the end of control show up in branding efforts everywhere. Here are three examples where customers are the marketers.

The future of marketing is here. A rebellion is brewing. Will you lead it or be a bystander? It’s time to awaken.

Many companies want to humanize their customer approach but first sort out personalized versus personal.

Marketing research is in jeopardy. A WSJ report says that people won’t respond to polls any more. What are the implications for our businesses when we can’t count on marketing research?

There is a belonging crisis in our world. Is there a role for business as a solution? Is there a business case for belonging?

Selling business books is extremely difficult. The author shares his book marketing insider tips that helped “Marketing Rebellion rise to the top of the charts.

This agency founder refers to her customers as “our people.” There is tremendous power in that idea and implications for great marketing.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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