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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

When customers are fearful, they seek comfort and marketers should be paying attention.

The most human commercial ever? Lessons for the new marketing era.

Facebook Notes is the remnant of a failed strategy. Its end completes a strategy flop.


Customer community is more than a mailing list. It might be the future of your company.

These six questions help lead you to a new marketing strategy.

200 episodes of The Marketing Companion are worth celebrating with Instagram viewing parties, UFOs and surprise gifts!

The pandemic may make you panic but don’t enter the doom loop. A lesson from the king of bacon.

Two mega-trends point to nostalgia marketing as a possible business priority.

In a cookie-free environment, the B2B marketer needs new solutions.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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