Six methods for smarter marketing segmentation
Use these 6 (plus a bonus!) smarter marketing segmentation methods to ensure your list doesn’t get stale teams.
Use these 6 (plus a bonus!) smarter marketing segmentation methods to ensure your list doesn’t get stale teams.
Mars Dorian shares four niche marketing lessons he learned from targeting his audience while writing his latest sci-fi book.
Budweiser re-branding as “America” — asking for trouble, or a stroke of genius?
Chad Pollitt explains how the sales funnel we’ve all known is still relevant and not dead as some experts would lead you to believe.
Snapchat engagement levels makes the platform a red-hot target for brands. But is it real and sustainable?
Keep visitors returning to your blog by allowing them to have a positive user experience. Linda shares some helpful tips to keep your readers happy.
How using your instincts can help keep your business relevant in an ever-changing, fast-paced world.
Your most passionate fans are the key to driving economic benefits on the web. This is your Alpha Audience.
Author Martin Lindstrom reveals amazing new techniques to reveal imbalances in people’s lives, the key to brand-building
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