Rise Above the Noise.
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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer
Research shows that being immersed in web activities might reduce our ability process information. The enigma of social media and critical thinking.
It’s extremely difficult to get your content to stand out today. But you can distinguish your content and brand by using these tips on featuring research
By using their affinity data, writer Hannah Chapple of Affinio shows us who should star on Apple’s new Carpool Karaoke series.
The psychology of content consumption is changing dramatically, affecting Snapchat, content streaming habits, and Facebook strategy. Plus, audio emojis!
A new report highlights several profound marketing trends. In this Marketing Companion episode, Mark Schaefer and Tom Webster dissect these issues
We are rapidly moving toward an ad-free world. That’s why you need to take a new look at podcasts and advertising, as this new research suggests.
Research shows Content engagement is disconnected from brand goals like reach and resonance. What’s next?
Facebook and Snapchat are at war, while Twitter is finding its cool and Audible is seeking audio domination. A podcast on media trends!
A UCL research report shows how social media is changing the world in unexpected ways.
Facebook remains the dominant social media channel but new research shows teens are moving a new direction. Snapchat for the win.
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