An alternate view: The real influencer scam
It’s not an influencer scam. It’s popularity, and it matters.
It’s not an influencer scam. It’s popularity, and it matters.
Two powerful ideas from a copywriter and a preacher can help ignite your content above the noise!
An industry thought leader shares how working with micro influencers is more profitable and productive than working with brand ambassadors.
The Uprising brought together 30 marketing thought leaders. And this is what happened next.
Great marketing builds emotion between your product and your audience. In fact that may be a key to survival in the digital world!
Experiential marketing is becoming an essential tactic. This post explains why, with seven examples.
Online retailer Everlane is organizing and acting like a non-profit.Is this a glimpse of the future of marketing and business?
Your spammy seven-figure business plan, and all of the social media videos, posts, LinkedIn requests, and cold emails DO NOT WORK. Please stop.
In the 150th episode of The Marketing Companion, we learn how to monetize a Facebook Group with BossMom Dana Malstaff and Mark goes on a rant!
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