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You’re in marketing for one reason: Grow. Grow your company, reputation, customers, impact, profits. Grow yourself. This is a community that will help. It will stretch your mind, connect you to fascinating people, and provide some fun along the way. I am so glad you’re here. -Mark Schaefer

Is there any way to build a friendly brand community? These examples will help.

The most human commercial ever? Lessons for the new marketing era.


In a cookie-free environment, the B2B marketer needs new solutions.

Content isn’t king and it hasn’t been for some time. There’s a new ruler in town.

Does thought leadership come from a brand, a person, or a little of both?

There is a big difference between information and insight. Creating insights may win the day for content marketing!

It’s time for marketers to take charge in the face of long-term shifts in consumer needs.

One of the world’s biggest companies is inviting the world to a massive virtual experience.

Pinterest is popular and fun but not enough content marketers are using it as part of their business arsenal.
Mark Schaefer is the top-rated marketing and business keynote speaker at conferences all over the world.
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