Is it time to regulate social media influencers?
There has been a ton of bad news on the web about the bad behavior of influencers. Is it time to regulate social media influencers? The author says, “no.”
There has been a ton of bad news on the web about the bad behavior of influencers. Is it time to regulate social media influencers? The author says, “no.”
You might think Fortnite is just a game that keeps your nephew glued to his TV, but are you missing out on a major marketing trend? Learn more here.
The Marketing Rebellion is here, ushered in by a new book from Mark Schaefer. How do you succeed in an ad-free, loyalty-free, funnel-free world?
The exploding amount of content competition doesn’t have to be intimidating. You just need to know how to use content shock for your business advantage.
The idea that marketing must become more human seems trite at this point. But 2019 will be the most human year because the customers are demanding it.
There have been a number of studies pointing to the suspicious results of automated social media sentiment analysis. Here’s a simple idea that really works.
By Mars Dorian, {grow} Contributing Columnist A few weeks ago, I attended a multimedia writer conference in Dublin, Ireland. During the darkest morning, I schlepped my sleepy body toward the […]
The post explored the difference between influencer marketing and word of mouth marketing and examines how the strategies are blurring.
Ekaterina Walter shares three fascinating examples that showcases the power of brand storytelling with the statistics to support it.
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