How to measure the emotional tone of your content
Here is a fun and simple way to detect the emotional tone of your content.
Archive for the ‘Social Media Tools’ Category
Considering conversation as a marketing strategy
The customer conversation may hold the future to marketing success.
How to create a million new social media jobs
A million new social media jobs? Dennis Yu thinks this is probable and possible
The rush to digital services is crushing online customer experience. We need to act NOW.
Online customer experience is the new word of mouth marketing. Is this part of your strategy?
What makes you a digital influencer?
Becoming a digital influencer doesn’t depend on how you look or even the followers you have. The secret lies in transmission.
As the web cookies crumble, what’s a B2B marketer to do?
In a cookie-free environment, the B2B marketer needs new solutions.
It’s time to re-think your social media policy
Social media policies are more important than ever. Is yours changing with the times?
Is the Discord platform the next big thing for marketers?
Discord is a hot app right now and it deserves to be on the radar screen of many marketers.
LinkedIn video: Will marketers ruin this, too?
LinkedIn video production is soaring. Can it be an effective customer connection point, or are marketers on the brink of ruining it?
The Marketing Companion Podcast
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