As the web cookies crumble, what’s a B2B marketer to do?
In a cookie-free environment, the B2B marketer needs new solutions.
Archive for the ‘Social Media Tools’ Category
It’s time to re-think your social media policy
Social media policies are more important than ever. Is yours changing with the times?
Is the Discord platform the next big thing for marketers?
Discord is a hot app right now and it deserves to be on the radar screen of many marketers.
LinkedIn video: Will marketers ruin this, too?
LinkedIn video production is soaring. Can it be an effective customer connection point, or are marketers on the brink of ruining it?
Niche digital communities are brimming with opportunity. Are you there?
While most marketers are looking toward the big social media platforms, there is gold in the niche digital communities, according to Kiki Schirr.
Why you can’t believe social media sentiment analysis (“It’s crap”)
There have been a number of studies pointing to the suspicious results of automated social media sentiment analysis. Here’s a simple idea that really works.
Go-to resources to modernize your marketing mindset
Many marketers are “frozen”in their approach, basing strategies on tried-and-true ideas that worked three years ago. Here are some resources to help you modernize your marketing mindset!
Have you considered using the Telegram app as a Marketing Tool?
Have you heard of Telegram, the new messaging tool that allows brands to personally connect with up to 100,000 of their fans? Learn a little bit more about how to engage your users through Telegram here.
The World’s Best Chatbots for Work and Play
Chatbots are taking over! Here’s a discussion of the best chatbots with a list of some fun ones to experiment with for business or personal use.
The Marketing Companion Podcast
Why not tune into the world’s most entertaining marketing podcast that I co-host with Brooke Sellas.
Let's plot a strategy together
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