With a spicy blend of good fun and powerful insight, The Marketing Companion has been the world’s most entertaining business podcast for more nearly a decade!
Mark Schaefer is a globally-recognized marketing author, futurist, college educator, consultant, and keynote speaker. Every other week, Mark brings one of his “marketing companions” alongside him to do a deep dive into the trends of today that forge the marketing innovations of tomorrow.
The Marketing Companion –among the top 1 percent of all podcasts on iTunes — is always fun, always interesting, and always on-target with insights and ideas that will turn up your marketing intellect to an “11.” Find a topic in the guide below or push one of the subscribe buttons to get episodes delivered free to your email account every other week.
Major brands are taking a new look at loyalty programs in light of new consumer needs and technological opportunities.
Mark Schaefer and Mathew Sweezey explore the opportunities in a new episode of The Marketing Companion podcast.
Have you ever had to send an apology by personal courier? Mark Schaefer and Jay Acunzo reveal their most embarrassing business mistakes!
Shein and Temu seem to be breaking every eCommerce convention. Are these the new rules of marketing?
I stopped growing my business. I’m leaving money on the table. And it’s all part of a plan that started 25 years ago.
When Mark Schefer lost his voice, he turned to AI to help with the first voice-synthesized podcast episode.
Market dynamics are pushing creators and community to the forefront of marketing strategy. Influencers are wielding unprecedented power. Is it timwe to get onboard?
Creating a custom GPT is all the rage. Mark Schaefer and Paul Roetzer cut through the hype.
Looking into the future seems hazardous these days, but here are six marketing pillars we can count on to carry us into the coming years.
Is messy marketing a new trend? Maybe companies should annoy you to get your attention!
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