Welcome to the world’s most entertaining marketing podcast.

With a spicy blend of good fun and powerful insight, The Marketing Companion has been the world’s most entertaining business podcast for more nearly a decade!

Mark Schaefer is a globally-recognized marketing author, futurist, college educator, consultant, and keynote speaker. Every other week, Mark brings one of his “marketing companions” alongside him to do a deep dive into the trends of today that forge the marketing innovations of tomorrow.

The Marketing Companion –among the top 1 percent of all podcasts on iTunes — is always fun, always interesting, and always on-target with insights and ideas that will turn up your marketing intellect to an “11.” Find a topic in the guide below or push one of the subscribe buttons to get episodes delivered free to your email account every other week.

Diving into the bizarre and secret world of luxury brand marketing

May 11th, 2023

The mind-bending world of luxury brand marketing is exposed and dissected in this fascinating conversation between Mark Schaefer and Amanda Russell.

Show Notes

What the “Whole Self” Movement Means to Marketers

April 26th, 2023

The “whole self” movement is creating a lot of conversation and consternation in the workplace. Mark Schaefer and Keith Jennings examine this trend and explain how this is important to marketers.

Show Notes

What is the ROI of a blue check mark?

April 12th, 2023

Should you fork over the bucks to become validated on social media? Dennis Yu helps us determine the ROI of a blue check mark

Show Notes

The race to embrace AI might overwhelm ethical considerations

March 30th, 2023

The race to embrace AI has deep ethical, philosophical and cultural impacts. This discussion reveals some thought-provoking considerations!

Show Notes

12 Ways Brands are Flexing to Meet Gen Z on Their Terms

March 16th, 2023

Gen Z punches above its weight in its influence on culture, media, and fashion. Their expectations are high, and we better pay attention. Here are 12 ways brands are finding success with this demographic.

Show Notes

A profound discussion on the AI threat to creativity

March 1st, 2023

Mark Schaefer and Jay Acunzo disagree on the AI threat to creativity. Will new AI applications simply boost our creative output or erode our audiences and ability to monetize?

Show Notes

Marketing best practices for nonprofits

February 15th, 2023

Mark Schaefer and Keith Jennings dive into the state of the art of marketing best practices for nonprofits. An inspirational and thought-provoking discussion!

Show Notes

The best achievement of my career

January 30th, 2023

I’ve had the most amazing career. For example, I’ve … Published ten books that people love. Graduated with two master’s degrees Earned seven patents Worked with amazing companies like Dell, […]

Show Notes

Community-based marketing requires new leadership mindset

January 19th, 2023

Community-based marketing has massive potential but requires a new leadership mindset.

Show Notes

The Marketing Companion Podcast

Why not tune into the world’s most entertaining marketing podcast!

View details

Let's plot a strategy together

Want to solve big marketing problems for a little bit of money? Sign up for an hour of Mark’s time and put your business on the fast-track.

View details