Welcome to the world’s most entertaining marketing podcast.

With a spicy blend of good fun and powerful insight, The Marketing Companion has been the world’s most entertaining business podcast for more than six years.

Mark Schaefer is a globally-recognized marketing author, consultant, and keynote speaker. Brooke Sellas is a marketing agency owner and industry pundit. Put them together and you’ve created one of the most acclaimed and beloved on-demand radio shows on the planet.

The Marketing Companion is always fun, always interesting, and always on-target with insights and ideas that will turn up your marketing intellect to an “11.” Find a topic in the guide below or push one of the subscribe buttons to get episodes delivered free to your email account every other week.

Why your social media success depends on parasocial relationships

December 12th, 2019

We have known about parasocial relationships since the 1950s but the concept has new meaning in the realm of podcasting.

Show Notes

If marketing is essential, why are marketing jobs going away?

November 25th, 2019

Why are marketing jobs going away and marketers in a desperate fight for survival. If marketing is so important, why is the function being displaced?

Show Notes

Facebook. Fake news. There are no easy answers.

November 14th, 2019

The ethics and legal implications of Facebook and fake news is very complex. But there are three changes that can help.

Show Notes

Is Facebook primed for disruption?

October 31st, 2019

A few years ago, Mark Schaefer predicted Facebook would disrupt itself. But he missed something — and Facebook could be primed for disruption.

Show Notes

To fight the online eCommerce onslaught, add emotion

October 3rd, 2019

Great marketing builds emotion between your product and your audience. In fact that may be a key to survival in the digital world!

Show Notes

Is it possible to remain relevant in a hyper-changing world?

September 19th, 2019

Is it possible to remain relevant in an era of overwhelming change? Mark Schaefer and Brooke Sellas discuss.

Show Notes

CEOs band together to build tech we trust. But will it work?

September 5th, 2019

On the latest episode of The Marketing Companion Brooke Sellas and I talk about a group of CEOs who have banded together and pledge to build trust into their tech […]

Show Notes

Is this the worst marketing tactic ever?

August 22nd, 2019

Companies intentionally taking customers to their breaking point? Can this be real? Believe it. Marketing is whacked out.

Show Notes

The Marketing Companion Podcast

Why not tune into the world’s most entertaining marketing podcast that I co-host with Brooke Sellas.

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