The good, the bad, and the ugly of #marketing conferences
Attending a marketing conference represents a big commitment and time and money. What to look for in a marketing conference.
Welcome to the world’s most entertaining marketing podcast.
With a spicy blend of good fun and powerful insight, The Marketing Companion has been the world’s most entertaining business podcast for more than six years.
Mark Schaefer is a globally-recognized marketing author, consultant, and keynote speaker. Brooke Sellas is a marketing agency owner and industry pundit. Put them together and you’ve created one of the most acclaimed and beloved on-demand radio shows on the planet.
The Marketing Companion is always fun, always interesting, and always on-target with insights and ideas that will turn up your marketing intellect to an “11.” Find a topic in the guide below or push one of the subscribe buttons to get episodes delivered free to your email account every other week.
Influence Marketing is hot and about to get hotter
With traditional media channels getting strangled, more brands are turning toward the power of influencers and advocates. Influence marketing is hot
Where does social media fit in the marketing mix?
Is social media today really about connecting or has it become another form of advertising?
Tips for incorporating public speaking into your marketing mix
Public speaking is an increasingly important part of the marketing mix. This podcast covers ideas to be a more effective marketing speaker
When did leadership become a dirty word?
The Marketing Companion podcast episode covers leadership changes at Zappos, the personal impacts of Content Shock and content curation as a strategy
Strategies to help your business overcome information overload
Ideas to overcome the information density that is increasing business marketing costs
Understanding the moving target of Facebook reach
New data suggests that the harder we work, the fewer people may be actually seeing our brand’s Facebook posts. Let’s make some sense of this trend
Six extraordinary marketing trends for 2014
Six extraordinary marketing trends for 2014 are highlighted in this podcast from Marketing Companion hosts Mark Schaefer and Tom Webster
Sponsored Content: Edge of integrity or the salvation of advertising?
Sponsored content is the hottest topic in marketing. But will it bring redemption or corruption to our field?
The Marketing Companion Podcast
Why not tune into the world’s most entertaining marketing podcast that I co-host with Brooke Sellas.
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